Blogging in the realm of corporate communications and PR is a huge source of information. Looking through some of the blogs, I noticed free advice being handed out about how to be successful in the PR or marketing industry. ‘The Bad Pitch’ blog talks about receiving credit in the PR world. It talks about, that from now on it does not matter if you receive credit for information being picked up as long as it is getting picked up by other sources. Also, if you are going to put something out there, make sure it is your best work.
The ‘Marketing Monster’ blog gives you twelve steps to being successful in marketing. This is free, helpful information being handed to you! Blogging has obviously been a growing trend, but it is starting to gain credibility. You have professionals in the industries posting their thoughts about the industry and their ideas/opinions on how you can be successful. Blogs about industries can prove to be a helpful tool for young professionals trying to figure out what they are doing. You can search these blogs and see what people are saying about what is currently going on in your field. They might be opinions you don’t agree with, but it might make you aware of a possible growing problem within your industry. Also, you might learn a valuable lesson from someone else’s experiences they have posted and could possibly save yourself from a few mistakes and “learning the hard way lessons” through someone else sharing their knowledge beforehand.
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